Poignand Consulting Blog

Brand strategy for small and medium business

Posted by Stuart Poignand on 26-Nov-2017 11:49:29

This article is designed to help small to medium business develop a compelling brand strategy that attracts the rights customers and increases business value.

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Topics: brand strategy for small and medium business, brand strategy, target markets, customer expereince, understand the customer, emotional and rational behaviour of customers, marketing agency sydney, marketing sydney

Strategically focused inbound marketing for small and medium business

Posted by Stuart Poignand on 23-Nov-2017 20:20:47

This article is designed to help small to medium business to create super-compelling and effective inbound marketing that generates new business sales leads. Dive in and find some useful marketing ideas.

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Topics: strategically focused inbound marketing, inbound marketing, brand strategy for small and medium business, sme, smb, marketing ideas, goals and strategy, what is inbound marketing?, marketing return on investment, roi, buyer behaviour

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About this blog

Smart marketing and sales ideas for small and medium business

The Poignand Consulting blog helps business owners and executives to recognise, understand and achive greater marketing and sales effectiveness. 

  • Business, brand, marketing and sales strategy
  • Inbound marketing and sales process
  • Customer understanding and insights
  • Attracting leads
  • Convering sales

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